RIP White Claw summer. As if we needed any further proof that summer is over and fall has arrived, the current White Claw shortage feels like the nail in summer's coffin. White Claw, the ridiculously popular hard seltzer, has become so popular that it's going through a shortage, according to a report from Business Insider.. A lot of fans have been screaming into the abyss (by which I mean Twitter) and wondering, "Where can you get White Claw during the shortage?" as they check their local haunts to find the shelves are bare. The good news is that the company is doing its best to get things moving — that said, it's not entirely clear yet when stock will return to normal.
"We are working around the clock to increase supply given the rapid growth in consumer demand," Sanjiv Gajiwala, White Claw's senior vice president of marketing, told CNN Business. "White Claw has accelerated faster than anyone could have predicted."
There is some good news. It's not like White Claw has completely fallen off the radar. Gajiwala explained that the company was still allocating products to "keep all markets in stock the best we can and will continue to do so until we get back to our normal safety stock position." In other words, some of the product will continue to be dispersed, just not at normal levels. Considering sales reached $327.7 million in July — a rise of 283% from the year before, according to CNN — it might be no surprise that they're having trouble keeping up with the huge demand. People are very serious about their White Claw.
So where can you get your hands on some White Claw? Well, it's worth checking out some major retailers.
Target
The Target website rocks a whole lot of White Claw flavor options, from raspberry to lime to mango — even a variety pack. If you haven't been able to unearth any, Target should definitely be somewhere on your list of places to try.
Walmart
That's right — Walmart carries White Claw, so it might be worth checking the stocks at a Walmart near you.
Drizly
OK, so Drizly is an important place to try — because they're the online distributor that's actually listed on the White Claw website. If you're within your delivery range, you might be able to get your hands on some that way.
Rite Aid
Yup, good old Rite Aid — a quick Google shows that they're often available at Rite Aids where I'm from, so you may want to check in for a prescription of White Claw.
Anywhere Near You
OK, so in addition to the big names, your best bet might be to find some of the retailers that are specific to your area. If all of the big stores are getting cleared out immediately, it might be best to walk the road less traveled in search of your White Claw fix. If you want to do that, it's actually really easy. Just use the White Claw product locator on their website.
I was surprised at all of the little stores and gas stations that carried it in when I put in my zip, so it's worth a try. You might be able to find that stocks haven't been completely depleted at one of these lesser-known locations.
If you loved the summer of White Claw, you may be having trouble saying goodbye — and this shortage certainly won't make things any easier. If you're desperate to get your hands on some of that sweet, sweet 'Claw, then you might just have to get creative. And remember, there are plenty of other hard-seltzer type drinks — until White Claw comes back, of course.