YOU GUYS. All our makeup dreams are coming true. Fresh off her PUMA collaboration, WWD is reporting that Fenty Beauty by Rihanna is officially happening. OK, it's about to happen. The collection likely won't launch until Fall 2017. But at least we know it's in the works, right?
Back in Sep. 2015, Refinery29 reported that Rihanna hinted at wanting to launch a makeup line, but had just been waiting until she had a little more free time to get it all right. Ever since then, fans have been eagerly awaiting the day when RiRi would make her official announcement and, after almost a year of waiting, it's finally come. According to the WWD report, the Kendo division of LVMH is the lucky conglomerate to have gotten the singer on board with creating a cosmetics collection with them.
If Rihanna's past makeup collaborations (she's had quite a few) are any indication, this one is sure to be a massive success. Take, for example, her RiRi Woo lipstick for MAC, which sold out in just three hours back in 2013. And in the non-beauty sphere, we're all still trying to find a store that stocks Rihanna's PUMA Fenty Trainers in our size. Basically, if Rihanna puts her name on something, we're gonna buy the heck out of it.
