Fashion
One Of Kate Middleton’s Fave Brands Has A New Collab With M&S Out Now
The M&S x Ghost collection is perfect for summer.
Kate Middleton knows the power of a stand-out piece. One of the duchess’ favourite British high street brands, Ghost, known for its stand-out floral dresses, has been one of her go-to brands for do-it-all dresses and statement patterned pieces. Appearing with her family to Clap For Our Carers at the beginning of lockdown, the forget-me-not blue Ghost midi dress she was wearing sold out in minutes. And the duchess even chose the British label for her 10th anniversary portrait with Prince William. Following on from its success of winter and spring collections, M&S’ super popular collaboration with Ghost is back for a summer of (fingers’ crossed) freedom.
The M&S X Ghost collaboration hits virtual shelves today (June 3) and continues to champion Ghost’s signature aesthetic and timeless detailing, at a purse-friendly M&S price point. The 19-piece collection of midi- and mini-dresses have all been designed in-house by Ghost, and feature the brand's contemporary silhouettes and playful prints.
As you would expect from Ghost, the dresses feature the return of classic ditsy and supersized florals, as well as the addition of some more playful Summer patterns, including polka-dot, fruit and seashell designs. Add ruffled edging, shirred detailing and beautiful finishes and you’ve got a sell-out collection perfect for everyday summer vibes and wedding guest outfits alike, “that can be dressed up or down and will transition through the season and beyond,” says Maddy Evans, Head of Womenswear Buying at M&S.
“We’re excited to introduce a beautiful new collection for June, as part of our ongoing collaboration with Ghost Capturing the essence of Summer and showcasing brand new styles and prints, we take customers on an eclectic print journey,” adds Evans. “Bringing back favourites including the polka dot and ditsy floral and introducing new playful designs, featuring strawberries, cherries, and seashells; things typically associated with British Summertime.”
The M&S X Ghost collection has also welcomed back the super-popular Mini-Me designs for the summer collection, featuring five kid’s dresses designed to complement the womens’ collection. As we well know, Kate Middleton loves to match outfits with Princess Charlotte, so I can’t help but wonder if the duchess will pick one up a few pieces to twin with her daughter this summer.
Whilst technically a high-street brand, Ghost is at the higher end of the price spectrum, making it attainable for the occasional one-off piece, but maybe not as favourable for your bank account. The M&S' collaboration, however, is good news for your pockets. The womenswear dresses range from £59 to £89, with the children's styles coming in between £28 and £32. All women's styles are available in sizes 6-20, kids from sizes 2-16, and the collection is available online and in selected stores. Even more good news? A fourth collection is coming in September and you better bet you’ll find me adding to basket when it launches.
Here’s our edit of the best pieces from the summer M&S X Ghost collaboration...
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