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Style Essentials From Afterpay’s New GenderFree Shop You’ll Want To Rock All Summer Long

From glow-enhancing face masks to beach-ready swim shorts

June 16, 2021

June’s arrival not only signals the approaching summer season, but marks an important time to support, honor, and celebrate the LGBTQIA+ community. There are plenty of ways to be an ally — by lending a supportive ear to an LGBTQIA+ friend, donating to a nonprofit, and examining your ideas about gender and sexuality to decide what needs changing — but there aren’t a *ton* of ways to experience a truly inclusive shopping experience online. Afterpay wants that to change.

This June, the buy now, pay later shopping platform, Afterpay, is paving the way for a more diverse and inclusive online shopping experience with its new GenderFree digital shop: A gender-inclusive, filter-free hub comprised of must-have products from Afterpay's wide range of merchants. Whether you’re looking to support one of these brands or simply shop on your own terms, Afterpay’s GenderFree hub is the place to start.

And although its launch is timed with Pride month, Afterpay is committed to gender inclusivity long-term. The brand recently partnered up with two new advisors: The non-conforming writer, artist, and spokesperson, Alok V Menon, and the organization Reimagine Gender, which helps people understand and address gender so their organizations, constituents, communities, and families can thrive. Together, Alok, Reimagine Gender, and Afterpay will continue to create a more gender-inclusive shopping experience online.

Want to show your support? Check out these 10 products from LGBTQIA+-owned brands and a range of Pride collections that you can shop using Afterpay.

Superberry Hydrate + Glow Dream Mask

Youth To The People

Youth to the People is donating 100% of profits generated from the Pride Edition Dream Mask to a range of nonprofit organizations that support LGBTQIA+ individuals.

Fluff You Cali Collage

Cozy up with these multi-colored slippers from UGG. Designed to be as unique as you are, no two pairs are alike.

Pride Sports Bra

Every year, Levi's® makes a donation to OutRight Action International, an organization that fights for LGBTQIA+ human rights around the world. The brand's Pride collection was designed to be worn by anyone and celebrates the LGBTQIA+ community with flag-inspired designs throughout. This stretchy, printed sports bra can be worn on its own or layered beneath a sweater or tank.

Freck Beauty is an LGBTQIA+-owned brand known for its DIY faux freckle pens that broke the internet. The brand's Cheekslime is a plant collagen-infused tint that adds a touch of color to any skin tone.

This Pride month, Reebok is standing in solidarity with the LGBTQIA+ community by making a donation to the Sylvia Rivera Law Project, an organization working to guarantee that all people are free to self-determine their gender identity without facing harassment or violence. Many of the pieces in the brand's Pride collection are made from recycled materials and feature a range of rainbow graphics and designs.

Lounge Bralette

TomboyX is an LGBTQIA+-owned brand that started out making underwear that any body could feel comfortable in, regardless of size or gender. Now, the brand's offering includes a range of swimwear, bras, period underwear, hats, bags, and even a fragrance. This bandana-printed bralette makes a perfect summer layering piece.

Pride Relaxed Graphic Crewneck

Levi's® Pride crewneck has a relaxed, oversized fit, and nods to the LGBTQIA+ community with a rainbow logo. It was designed to be worn by anyone.

This female-founded swimwear and loungewear company makes clothing designed for all bodies and identities. These subtly faded blue swim trunks are great for the pool, beach, and everything in between.

Show your love this Pride month with a unisex tee from Outtire, an LGBTQIA+-inclusive brand that donates a portion of all proceeds to charities around the world including The Okra Project, The 519 and Mermaids UK.

Happy Palette - I Am Feeling Sweet

Finish off every look this summer with a touch of color from KimChi Chic Beauty's Happy Palette. This LGBTQIA+-owned makeup brand commits a portion of its sales to The Trevor Project, an organization fighting to prevent suicide amongst LGBTQIA+ youth.