Kim Kardashian’s $7,000 Chanel Bikini Is The Opposite Of “Quiet Luxury”

The fashion world has been captivated by TikTok’s “quiet luxury” aesthetic thanks, in huge part, to Sofia Richie. Even sisters Kendall and Kylie Jenner are fans of the understated style, shifting from their usual signatures (normcore and dramatic-glam, respectively) to test drive the look. Based on her latest outfit, however, big sis Kim Kardashian doesn’t seem all that influenced by the low-key trend.

Instead of forgoing logos and opting for neutral palettes as the trend calls for, Kardashian went the opposite direction when she posted a photo to Instagram over the weekend rocking a hot-pink ‘fit covered entirely in monograms. The SKIMS mogul donned the Barbie-esque ensemble on her recent trip to Turks and Caicos, posing on a tennis court in nothing but a pink velour bikini.

What deserves a double-take, however, is the velour set covered in double Cs — the classic Chanel monogram. Kardashian’s coverup was cut from the same cloth (literally), as she wore a matching jacket in the same bubblegum shade. Poking fun at the excessive logos, Scott Disick commented: “Who makes that swimsuit?”

The KUWTK alum further leaned into the Barbiecore vibe with rose-tinted sunnies and a boxy fuchsia bag, also from Chanel. The resulting look? Decidedly “loud” luxury.

The swim set is typical of Kardashian’s style: She loves a classic triangle bikini top paired with a high-cut bottom, and even wore a similar pink bikini just last June. And if the ensemble looks familiar, it’s probably because it famously appeared on the runway almost 30 years ago, when Claudia Schiffer wore the original in Karl Lagerfeld’s Spring 1996 show for Chanel.

At the time, it was styled with matching pants and a beach bag in the same print — along with Schiffer’s signature ’90s blowout. Kardashian, on the other hand, modernized the look with slicked-back hair and bright accessories.

These days, though, the sought-after designer pieces come with a hefty price tag: According to Page Six, the bikini alone recently sold for $6,900 on the resale market.