E.l.f., Jennifer Coolidge, & White Lotus' Director Teamed Up For A Super Bowl Ad

Although Jennifer Coolidge has always been an icon in the world of film, comedy, and beyond (see: Legally Blonde, American Pie, and countless other classics), her recent hit role on The White Lotus has the latest generation appreciating her larger-than-life personality in a new light. Which is why, on the heels of the comedy queen’s buzzy year, it makes all the sense that e.l.f. Cosmetics would tap the actor for its first-ever Super Bowl commercial.

The beauty brand, which recently worked with Meghan Trainor, created a 30-second spot that’s set to air during the second quarter of the big game (which I, personally, am referring to as Rihanna’s comeback concert) and was co-written by Mike White, who *also* directed Coolidge on The White Lotus. Coolidge will be speaking to the brand’s TikTok-viral Power Grip Primer, which creates a soft-focused, ultra-smooth complexion that she likens to that of a dolphin (before giving her best impression of the squeaky mammal).

Makeup artist Francesca Tolot worked with Coolidge on set and exclusively told Bustle what it was like working with the star. “Jennifer brought light and fun energy to set, and was so wonderful to work with,” Tolot said. “I enjoyed collaborating with her on this, as she has a passion for cruelty-free and vegan brands.” When it came to glam, there were two key products that the expert had on hand: the TikTok-famous Halo Glow Liquid Filter and the O Face Satin Lipstick in Dirty Talk.

Perhaps teasing the collab back in January, Coolidge coyly responded to an interviewer’s question asking about her dream role, to which she responded by saying: “I’ve always wanted to play a dolphin.”

Want to get Coolidge’s “dolphin skin” on your own? “Hydration is important when it comes to creating ‘dolphin skin,’ but you need to make sure your products work together so it doesn't come off oily,” says Tolot. “It’s important to find color products that have hydrating ingredients.” She recommends starting with e.l.f.'s Power Grip Primer, layering Halo Glow Liquid Filter both under and over foundation to highlight, and blending with a sponge.