Style
20 Innovative Beauty Products That Will Definitely Go Viral
There are already so many tools, palettes, and gadgets making up the best new beauty products in 2017, and it's only month two. By looking at this roundup, I can already tell that this year is going to beat out 2016 at being the year of beauty.
Thanks to social media, beauty vloggers, and the 24-hour beauty news cycle, there is now much room for creativity in the beauty space. Brands are really zooming in on social media to see what people are gravitating towards to create their new products. Case in point: Kat Von D's Pastel Goth Palette that was inspired by the popular hashtag #PastelGoth. And she's not the only one coming out with some innovative beauty. New brands like Milk Makeup are coming out with a plethora of new products that rival beauty veterans like Too Faced and Mac. Becca has a new primer that literally gives your face an Instagram filter, and thanks to the unicorn trend, rainbow everything is having a moment. I'm telling you, this year is going to be a revolutionary one, in terms of innovative products and beauty tools. And the year isn't even close to being halfway done. Plus, it's not just makeup. There are cool new skin and hair products with innovative formulas that will make you look and feel good. Feeling inspired? Scroll through these new cool beauty products sure to go viral in 2017.
2. One North Beauty Kailijumei Original Lipstick with Infused Flower
One North Beauty Kailijumei Original Lipstick with Infused Flower, $14, Amazon
These flower-infused lipsticks are all the rage in China, but now they're gaining popularity in the U.S.. When applied, these lipsticks start out as a light pink gloss, but then change color depending on your body's pH. Plus, they make for a great Instagram photo.
3. ASIMOON Professional Makeup Brushes
ASIMOON Professional Makeup Brushes, 10-Piece Set, $27, Amazon
This year, makeup brushes are going to be just as Instagram-worthy as your actual makeup. This 10-piece ASIMOON brush set has a rainbow holographic look to them, and the set features popular oval shape brush head to evenly blend your cream and powder makeup.
4. Kat Von D Alchemist Holographic Palette
Kat Von D Alchemist Holographic Palette, $73, Amazon
The Kat Von D Alchemist Holographic Palette takes strobing to the next level. It has four holographic shades made from 360-degree refractive pearls, dipped in a prismatic coating that catches the light from every angle when applied. Use it on your eyes, cheekbones, or your lips, and you'll see how far you'll glow.
5. BECCA First Light Priming Filter
BECCA First Light Priming Filter, $62, Amazon
This primer is basically an Instagram filter in a bottle. Its blend of spring water, prickly pear flower, and ginger brighten up your skin and even out your complexion. The purple goes on sheer, and it works for all skin tones.
6. REN Evercalm Ultra Comforting Rescue Mask
REN Evercalm Ultra Comforting Rescue Mask, $39, Amazon
The REN Evercalm Ultra Comforting Rescue Mask is the ultimate de-stressor. It relies on its white mushroom extract to block irritation and pain messages from signaling the brain, meaning you'll feel pretty chill when you put it on. Apply it for 10 minutes when you're feeling stressed or even jet-lagged.
7. Kat Von D Pastel Goth Eyeshadow Palette
Kat Von D Pastel Goth Eyeshadow Palette, $62, Amazon
Bright, colorful eyeshadow is having a moment. Inspired by the #PastelGoth hashtag on Instagram, the Kat Von D Pastel Goth Eyeshadow Palette lets you step out of your neutral comfort zone by providing six colorful shades, plus a dark and light gray.
8. Maui Moisture Bamboo Fibers Blow Out Mist
Maui Moisture Bamboo Fibers Blow Out Mist, $32, Amazon
Revive your brittle, weak hair with this blow out mist. It contains aloe, bamboo fibers, and other oils to add moisture and volume to your tresses.
9. Silverati Shampoo
ORIBE Silverati Shampoo, $46, Amazon
The granny hair trend is here to stay, and now there's a shampoo specifically for those with white or gray hair. The ORIBE Silverati Shampoo makes your gray-white hair more vibrant, while getting rid of yellow undertones. It works for both dyed hair and those with natural gray hair.
10. Milk Makeup Blur Stick
Milk Makeup Blur Stick, $61, Amazon
Milk Makeup's Blur Stick recently came out, and it's already loved by beauty bloggers. Kathleen Lights can't get enough of it. So what is it? It's a primer that minimizes your pores, hides your blemishes, and fills in any fine lines, giving you a blank canvas to apply your makeup.
11. GLAMGLOW VOLCASMIC Matte Glow Moisturizer
GLAMGLOW VOLCASMIC Matte Glow Moisturizer, $89, Amazon
GLAMGLOW face masks are a force to be reckoned with. This new face mask is a water balm that contains volcanic minerals that work like sponges to pick up any excess oils. Beauty vlogger Tati is a big fan!
12. Olay Body Cleansing Duo Soothing Buffer
Olay Body Cleansing Duo Soothing Buffer, $10, Amazon
If your electronic face cleansing brush and a loofah had a baby, you'd basically get the Olay Body Cleansing Duo Soothing Buffer. Infused with orchid and black currant soap, this buffer has a two-sided cleanser that exfoliates and cleans your skin within 30 uses. Just add water, lather, and repeat.
13. Wet n Wild MegaCushion Color Corrector
Wet n Wild MegaCushion Color Corrector, $15, Amazon
The Wet n Wild MegaCushion Color Corrector combines two hot new beauty trends: cushion foundations and color correcting. Available in four color correcting shades, this spongey cushion lets you tap on just the right amount of product to areas that need attention for a lightweight and natural look.
14. Maybelline New York Baby Lips Color Balm Crayon
Maybelline New York Baby Lips Color Balm Crayon, $11, Amazon
Your favorite Baby Lips lip balms are now in crayon form! The Color Balm Crayons come in eight vibrant, satin colors and promise to give you 12 hours of hydration with every application.
15. L'Oreal Paris Hair Care Ever Fresh Micro-Exfoliating Scrub
L'Oreal Paris Hair Care Ever fresh Micro-Exfoliating Scrub, $10, Amazon
If you're like me who sprays all the dry shampoo, then this exfoliating scrub is about to be your new BFF. Yes, it's a micro-exfoliating scrub for your hair, but what it does is that removes any product build up that's weighting down your hair. The result is bouncy, clean hair and an itch-free scalp.
16. First Aid Beauty Hello FAB 3 in 1 Superfruit Color Correcting Cushion
First Aid Beauty Hello FAB 3 in 1 Superfruit Color Correcting Cushion, $59, Amazon
If you're overwhelmed by picking out the right color corrector for your skin, then this First Aid Beauty Color Correcting Cushion will save you the stress. It features a swirl of purple, green, and pink to help minimize redness, even out your skin tone, and brighten your face. What's cool about this formula is that it's made from a blend of dragon fruit, kiwi, and blueberry extracts that act as superfruits to improve your skin's look and protect against environmental aggressions.
17. Tarte The Lip Sculptor Lipstick & Lipgloss
Tarte The Lip Sculptor Lipstick & Lipgloss, $35, Amazon
Tarte has been killing it with their beauty products and this Lip Sculptor Lipstick & Lipgloss is bound to be another hit. In one product, you have a lipstick and lipgloss that provide lots of pigmentation and a satin finish. Together, they work to contour your lips, giving you a more shapely pout.
18. Elizavecca Milky Piggy Carbonated Bubble Clay Mask
Elizavecca Milky Piggy Carbonated Bubble Clay Mask, $11, Amazon
People can't get enough of the bubbly-foamy texture that this Elizavecca Milky Piggy Carbonated Bubble Clay Mask gives your face. Aside from the bubbles, this mask is made from clay mud and charcoal powder to help remove dirt, makeup, and other grime from your face.
19. Kiss Products Instawave Automatic Hair Curler
Kiss Products Instawave Automatic Hair Curler, $35, Amazon
The Kiss Products Instawave is the more affordable alternative to the popular self-rotating curling irons all over social media. Use the arrow keys to determine which way the barrel spins for a perfect curl each time. It's made with diamond ceramic ionic technology that promotes healthy, shiny hair and shuts off automatically in 90 minutes — a lifesaver for anyone who forgets to turn their hair tools off before leaving the house.
20. CoverGirl TruNaked Jewels Eyeshadow Palette
CoverGirl Trunaked Jewels Eyeshadow Palette, $13, Amazon
As mentioned, colorful eyeshadow is in, especially jewel tones. The CoverGirl Trunaked Jewels Eyeshadow Palette features eight shimmery shades that are highly pigmented and easy to blend.
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