Bella Gerard
Bella Gerard is a NYC-based fashion editor, style expert and content creator. She is a frequent contributor for The Zoe Report, covering all things fashion from top trends to industry insights. Her work also appears on sites like Bustle, Byrdie, and Fashionista. Prior to starting her freelance journey, she served as StyleCaster's Fashion & Lifestyle Editor. Bella has a degree in English and a minor in Photography from Georgetown University, and received honors for her creative thesis.
When she isn't writing, Bella creates content Hannah Montana-style. She is an industry hybrid — editor by day, influencer by night — and works with a myriad of beauty, fashion and lifestyle brands on partnerships tied to her social media. She is currently a member of the Ulta Beauty Collective, as well as a Lancôme brand ambassador. Other notable beauty partnerships include Sol De Janeiro, Elemis and Kristin Ess. Notable fashion partnerships include Tory Burch, Bloomingdale's, Rakuten, Hill House Home, and NYFW: The Shows. Bella is one of few TikTok tastemakers that can offer an editor's stamp of approval within her content.
You can follow Bella on Instagram and TikTok @bellagerard for vlogs, beauty reviews, and fashion videos posted daily. Or, follow her on Twitter @thebellagerard to see approximately one Tweet per month. Check out her website at bellagerard.net.
Trend Report
8 Summer 2024 Fashion Trends Celebrities Are Already Wearing
I saw Gigi Hadid wearing denim capris, so I bought denim capris.
Trend Report
The 8 Fashion Trends That Will Dominate Your Algorithm This Spring
Gold foil, leopard and lace? Byeeee, quiet luxury!
Trend Report
11 Wedding Dress Trends Brides Will Say “Yes” To In 2024
From cream puff sleeves to courthouse suiting.
10/10 Recommend
TA3’s Viral Waist-Cinching Swimsuits Are 100% Worth The Hype
And the price tag.
I Tried It
My Honest Review Of Target's Spring Designer Collection
Ahead, my honest review.
I Tried It
How To Style The Pillow Accessory Trend
In my Soft Girl era and my soft accessory era.
Travel
11 Ways To Beat Loneliness While Traveling Solo
Where to stay, what to do, how to meet locals, and more.
I Tried It
Aerie’s Curve-Hugging Offline Leggings Will Give You A BBL In Seconds
Aerie really outdid themselves.
Shopping
25 Cute Ski Outfits That Look Hot & Keep Away The Cold
Stylish skiers, your time has come.
Exclusive Interview
Brandon Blackwood Is At The Forefront Of Fashion’s New Guard
A one-hit wonder? As if.
Fashion
4 Chic Outfits To Wear With Loafers, According To A Fashion Editor
The styling limit does not exist.
Shopping
Cashmere Is Cool Again — Here Are The Brands Worth Buying
Plus, the best pieces to shop.
Shopping
14 Fashion Editor-Approved Corsets That *Actually* Work For Big Boobs
No smashed cleavage for me, thanks.
Quick Question
How Gen Z Inspires LoveShackFancy’s Rebecca Hessel Cohen
And why her mom remains the brand’s muse to this day.
Fashion Week
Everything You Need To Know About NYFW’s Spring/Summer 2023 Schedule
Get your street style attire ready.
I Tried It
Thirdlove's Unlined Bra Lifts Like A Push-Up & Feels Like A Bralette
The 24/7 Second Skin Unlined Bra has arrived.
Trend Report
Ironic L.L. Bean Boat & Tote Bags Are Taking Over Fashion TikTok
The cheeky trend is taking off on TikTok.
Shopping
21 Mid-Size Fashion Brands That Have The Chicest Clothing Options
As a petite-but-curvy size 10/12, I fit perfectly into the mid-size range. As a result, I don’t fit perfectly into my clothes.
Shopping
11 Chic Bikinis That *Actually* Fit Big Butts
I’ve got a big butt and I cannot lie — these bikinis are straight-up fire.
I Tried It
Here’s What Happened When I Wore Good American’s Butt Cut-Out Jeans In Public
Some accidental flashing was involved.
