This is a sale like no other! Nordstrom's annual Anniversary sale is upon us and Ashley Graham, Russell Wilson (husband of Ciara), and Pitch Perfect's Hana Mae Lee are among those leading the influencer party. Six celebs and style influencers are serving as ambassadors for the unique sale — trust me, it's totally distinct— and they have shared their favorite merchandise picks, along with cute, fun, and arty campaign pics and vids.
The Nordstrom Anniversary Sale runs from Jul. 21 through Aug. 6 and Bustle has the exclusive scoop.
It's the brand’s biggest sale of the year and originated back in the 1960s. During the sale, new pieces fall under discounted pricing for a limited time before returning to their normal, post-sale price.
It's the reverse of usual end-of-season sales, where retailers put stuff on clearance in order to make room for new merch.
Here, new pieces start out on sale for two weeks.
The Nordstrom Anniversary Sale features coveted brands like Rag & Bone, Vince, Veronica Beard, Marc Jacobs, Topshop, Madewell, Rebecca Minkoff, and Alice & Olivia, as well as Wilson's Good Man Brand and Graham's plus-size, eponymous lingerie line.
In addition to Graham, Lee, and Wilson, actor Taye Diggs, dancer Keone Madrid (with wife and dance partner Mari), and textile designer Kinda Khalidy are serving as partners for the sale.
The Nordstrom Anniversary Sale is one-of-a-kind, which is befitting the items included in it. It's coming soon so fashion fiends should start planning their budget!
IDK what's cuter — Graham's dance moves or her wink.
Those canines and those clothes — all style!
You can OD on style and handsomeness in this 15-second clip.
So. Much. Style.
These two have the best dance moves, right?
The takeaway from the videos by celeb ambassadors for the sale is this — it's so awesome that it makes you want to dance.
Graham has such style and sass! She is a perfect ambassador for this campaign.
Graham has picked this bra, which is $46.90. It increases to $70 post-sale.
Even R. Wilson's dogs are fashionable.
Wilson's Good Man shorts are $98.90 on sale. They return to $148 after the Anniv Sale.
Hana has our hearts.
She loves this luxe, Veda leather jacket, which is $798.90 during the sale before going back up to $1,198 after the sale wraps. That's a decent price for an investment piece that will never go out of style.
She also digs these Dolce Vita studded sandals, which are $99.90 on sale before returning to their $149.95 regular price.
Taye Diggs is stylish AF.
His anything-but-athleisure sneaker pick is $229.90 on sale, before going up to $350 at regular price. See what I'm talking about? These sale prices are amazing.
I certainly plan a few trips to Nords during the Anniv Sale!
Kindah's pick is this stunning Halogen pendant, which is $39.90 during the sale. It's normal price is $59.
These pics and their picks make you want to dance... and shop!