Style

The Kylie Cosmetics x KKW Liquid Lipsticks Aren't Matte

by Amy Sciarretto

If you are a Kylie Cosmetics and/or Kardashian obsessive, then you are well aware that the Kylie Cosmetics x KKW creme lipstick collaboration drops on Tuesday, Apr. 25 at 6 p.m. ET/3 p.m. PT. The Kylie Cosmetics x KKW collection features four nude shades, which are Kim Kardashian West's signature. The KKW kollab features creme liquid lipsticks, without lip liners, so these are not Lip Kits. Another way the KKW collection, which is packaged in a matte pink box, isn't like the brand's hero product Lip Kits, which feature a matte liquid lipstick with the matching liner? The texture! Are the Kylie Cosmetics x KKW lipsticks matte?

No, they aren't. They are creme lipsticks and all of the social posts featuring these pretty nude shades, named Kim, Kimberly, Kiki, and Kimmie, indicate that the Kylie x KKW collection have a bit of a glossy, creamy sheen. Kardashian West is known for nude pout but she is also more recognized for a shiny lip than a matte one.

Since Jenner has perfected the matte formula, she moved on the lighter matte Velvets. Now she is shifting into creme territory with this four shade collection.

Have a look at the KKW lippies, which come in frosted tubes with matte pink caps, below.

These swatches show off the touch of shine. The set costs $45 for four tubes, which shakes out to $11.25 per shade.

Here's a rundown of the shades and tones.

These lippies have a little gleam. It's just a touch and not too much.

It's not a true gloss, but it's certainly not a mega matte, either. It's a creme, which gives it a softer focus and a glow.

Squad goals, for sure.

Yes, the shades are quite similar, but you can see that one is pinkish, another is a more true nude, one is coral-toned, and the other is peachy. They can be layered, paired to create a custom ombre look, or worn a la carte to suit your mood.

Here's Kim explaining why she chose an all-nude range for her partnership with her youngest sister. No need to explain, Keeks. It makes totaly sense.

Do you have a favorite yet?

Are you already thinking about the creative ways you can repurpose the box in which the KKW collection is housed?