It’s fair to say that one of 2018’s biggest beauty trends has been clean beauty. Brands such as Tata Harper, Weleda and RMS are thriving, with shoppers wanting to avoid anything non-natural or that could cause harm to the environment. While skincare is arguably the realm where clean products have become particularly popular (who wants to be putting unwanted chemicals onto our sensitive faces?!), haircare is now following suit with a range of natural, non-toxic shampoos and conditioners.
So what exactly does this mean? Well, the three things to look out for and avoid if you want to go natural are sodium lauryl sulfate (SLS), sodium laureth sulfate (SLES) and parabens. These harsh chemicals work in different ways. SLS and SLES are foaming agents which makes the shampoo up during your wash and rinse cycle in the shower, while parabens help to preserve the formulas you use. The problem with these is that they can be irritable to sensitive scalps (sometimes drying out and leaving flaky scalps) and it has been claimed by some that they're not great for the environment if they get into certain microorganisms' food chains.
With this in mind, there are a number of different options for those looking to be a little more natural in the shower, from vegan to organic formulas. Browse the edit below to find the shampoo and conditioner for you…
