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21 Weird New Korean Beauty Products That Are Sure To Go Viral

The world of Korean beauty is always changing — with new extracts, products, and ingredients popping up and gaining popularity seemingly overnight. Of course, thanks to the internet and social media, keeping up with the latest viral Korean beauty products has never been easier.

These days, everyone knows all about snail goo and bee venom creams and serums, but have you heard about the benefits of birch sap? Ginseng or Centella? Donkey milk? These are just a few of the active ingredients that Korean beauty experts are swearing by lately. With every carefully curated new product, it's easy to see what makes Korean beauty so diverse and wonderful — while initially some things may seem strange and unusual, they always seem to be gentle, unique, and effective. And besides skincare, they're always inventing innovative and interesting makeup products like cushion blushers or lip tints, which add a natural pop of color to an otherwise super low-maintenance look.

If you would like to know what the next Korean beauty trends are going to be before they hit your Instagram feed or the big-box pharmacy of your choice, check out this list of weird new Korean beauty products that are sure to go viral.

by Emily Estep

1. This Rubber Mask That Packs On Essence

Dr. Jart Dermask Rubber Mask, $14, Amazon

This rubber mask from Dr. Jart comes alongside an intensive ampoule pack, so you can apply the ampoule all over your face before you put the mask on top of it. Expect to see rubber masks — which are thicker than sheet masks and can hold more product — to become more and more popular. This one is great because it'll help tone, moisturize, and get rid of redness.

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2. This Moisturizing Lotion With Birch Sap

Cosrx Oil-Free Ultra-Moisturizing Lotion, $18, Amazon

This moisturizing lotion from Cosrx is powered by birch sap, which has anti-inflammatory properties and promotes skin regeneration. In fact, at 70 percent birch sap, you won't be able to find another skincare product that's more concentrated with this newly popular ingredient, other than straight up birch juice, of course.

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3. This Cleansing Stick That Gently Exfoliates

Julep Love Your Bare Face Detoxifying Cleansing Balm Stick, $28, Amazon

This cleansing balm stick from Julep offers all the benefits of a solid rice bran oil cleanse in the form of a super convenient stick, which you can take with you wherever you go — just rub on a wet face and work into a lather. It's also designed to promote gentle exfoliation with pomegranate enzymes.

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4. This Cushion Blusher For A Soft Finish

Peripera Ah Much Real My Cushion Blusher, $12, Amazon

For a smooth, soft effect, this cushion blusher has an easy applicator that can be blended right into the skin with the fingers. It'll leave you with color, but won't have that overly powdery effect, so you'll feel moisturized and cake-free all day.

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5. These Sheet Masks Packed With A Unique Ingredient

Mediheal Ampoule Mask Pack (10 Pack), $13, Amazon

This ampoule sheet masks from Mediheal come with essence that is packed with centella asiatica — an herb that's becoming massively popular in the Korean beauty industry due to its amino acids, beta carotene, and the plump, hydrating effect it gives skin. The mask essence also contains salicylic acid to treat acne.

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6. This Hair Pack To Nourish Your Scalp

TONYMOLY Haeyo Mayo Hair Nutrition Pack, $12, Amazon

You've heard of face packs and sleeping packs, but what about hair packs? They work similarly to deep conditioners, and you can leave them on in the shower as you're washing the rest of your body. Your silky strands and delicate scalp need some TLC too, which is just the job for this hair nutrition pack from TONYMOLY. It's packed with concentrated egg yolk to promote growth and prevent split ends — just don't put it on your sandwich.

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7. This Ampoule That's 80 Percent Bee Propolis

Tosowoong Propolis Sparkle Ampoule, $22, Amazon

This sparkling ampoule from Tosowoong is comprised of 80 percent propolis, a resin-like material created by bees — separate from honey — that has antimicrobial properties and is known for its healing abilities. Basically, propolis patches up the holes in a beehive, and this ampoule can deliver its benefits directly to your skin.

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8. These Acne Patches That Clear Up Spots

Cosrx Acne Pimple Master Patch, $5, Amazon

The Cosrx acne patches can be a total gamechanger for anyone with acne, healing pimples quickly by absorbing pus and promoting the healing of skin — all the while further preventing you from touching or picking at the infected area. They're like band-aids for your face, but they specifically target blemishes.

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9. This Watery Cream That's Deeply Moisturizing

Nature Republic Super Aqua Max Combination Watery Cream, $16, Amazon

Nature Republic's watery cream is no joke, made with deep sea water from 3,000 feet below the ocean's surface. With various sea plant nutrients, ocean extracts, and much more, it seriously hydrates combination skin and protects it throughout the day or night.

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10. This Steam Pack To Enrich Damaged Hair

Mediheal Hair Care Sheep Steam Pack (5 Pack), $16, Amazon

This brilliant steam pack protects hair that's been damaged by coloring, bleaching, chemical straightening, etc., by soaking it in collagen-rich essence that benefits both your hair and your scalp. One must have a healthy scalp for healthy hair, after all, which can easily be achieved with hair packs.

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11. The Calming Cream That's Naturally Blue

KLAIRS Midnight Blue Calming Cream, $25, Amazon

The Korean beauty industry is becoming more and more focused on natural coloring for its products — such as the completely natural blue hue of this top-notch calming cream, colorized by a plant-based component extracted from camomile oil. Of course, camomile oil is known for its soothing abilities, making this cream a win/win.

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12. This Foam Cleanser That Contains Silk, Ginseng, and Jelly

Nature Republic Ginseng Royal Silk Foam Cleanser, $26, Amazon

This foam cleanser lathers up for a thorough clean, while natural ginseng, silk extracts, and royal jelly combine forces to achieve a balanced skin tone and deep hydration. It even contains 99.9% ionized gold that aims to maintain high levels of elastin and collagen.

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13. This Gel Sheet Mask Packed With Donkey Milk

Freeset Donkey Milk Skin Gel Mask (10 Pack), $30, Amazon

These gel masks from Freeset are first and foremost concentrated with donkey milk, which is soft on sensitive skin and can be intensely hydrating. The gel formulation of the essences is also awesome for keeping the mask from slipping down your face. Cleopatra allegedly bathed in donkey milk, so why wouldn't you want to put it on your face?

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14. This Skin Mist That Boosts Dewiness

Goodal Super Seed Oil Plus Skin Mist, $35, Amazon

This skin mist from Goodal uses the power of fermented seed oil to refresh skin and encourage positive dewiness, while also acting as a toner. You can keep it in your purse or in your car, ready to give yourself a successful shot of hydration, without any sticky build-up, wherever you go.

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15. This Sleeping Pack Designed Specifically For Lips

Laneige Lip Sleeping Mask, $16, Amazon

This lip sleeping mask is a lifesaver for anyone with dry lips, as it's designed to keep lips smooth and radiant with concentrated nutrients. Amazon reviewers say it's a good option for sensitive skin, and best of all — you simply apply it at night, and then go to sleep!

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16. This Black Bean Cleansing Oil That's Vegan Friendly

KLAIRS Gentle Black Deep Cleansing Oil, $19, Amazon

This deep cleansing oil uses oil extracts from black beans to soften up tough blackheads and sebum so that impurities can easily be washed away. It's excellent for sensitive skin, and Klairs is an eco-friendly, vegan-friendly, and cruelty-free brand, making it a guilt-free buy.

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17. These Lip Tints That Gives Lips A Gradient Look

VDL Tint Bar Triple Shot Lip Tint, $13, Amazon

These incredible lip tints from VDL come with three colors per product, allowing you to choose from a variety of color combinations and lip gradient ideas, all with one lip product. With one careful, single swipe, you can create a standard lip gradient in seconds.

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18. This Donkey Milk Cream That Works On Anything

Pongdang Donkey Milk Nourishing All-in-One Cream, $26, Amazon

This extremely multi-purpose cream from Pongdang is formulated with donkey milk. Not familiar with donkey milk? Think of goat's milk, but even more nourishing and and more gentle for sensitive skin. Donkey milk is also packed with way more Vitamin C than cow's milk, making this cream particularly nutrient-dense.

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19. This Recovery Cream That Neutralizes Redness

Dr. Jart+ Cicapair Derma Green-Cure Solution Recover Cream, $28, Amazon

This recovery cream from Dr. Jart makes good use of the newly-popular centella asiatica herb — which has been used for centuries but recently has become popular in Korean skincare for its nourishing properties — as well as strawberry leaf extracts and more to soothe inflamed skin.

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20. The Sunblock That's Also Skincare

Nature Republic Provence Calendula SPF 50 Daily Sunblock, $11, Amazon

This sunblock doesn't just protect you from the sun — it has ingredients like calendula flower to soothe irritated skin, Hawaiian deep sea minerals to to nourish skin, and hyaluronic acid to moisturize and improve skin elasticity. Why wouldn't you want to use this one every day?

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21. These Washcloths That Exfoliate Without Irritation

TeChef Home Exfoliating Bath Washcloth (4 Pack), $5, Amazon

These washcloths from TeChef Home take the practice of gentle exfoliation and combine it with the ease of a washcloth, ultimately giving you the Holy Grail of scrubbing products. Combine this soft exfoliation with a gentle cream cleanser, and you'll get a deep, satisfying clean that doesn't irritate or dry out your skin.

Bustle may receive a portion of sales from products purchased from this article, which was created independently from Bustle's editorial and sales departments.

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