Life
Here's A Look At Those Delightful Roadside Attractions Popping Up On Your Social Feeds
Free fries. Roller skaters. Tarot readings. If you’ve been seeing them on your timeline lately, first of all, congratulations — the algorithm loves you. All of those things and much, much more were part of two recent Bustle experiences designed to add a little more wonder to the everyday. B.Happy and B.Sparkli’N, both presented by the All-New Toyota Camry, were daylong, interactive events inviting guests to celebrate, discover and just ~vibe~. Featuring grown-up goodie bags, inspiring panels, and even a claw machine, the first-of-their-kind events were immersive celebrations of joy, featuring something for literally everyone, from self-care enthusiasts to drag fans. Because nothing makes an ordinary day extraordinary like finding moments of happiness right in the middle of daily adult life. Couldn’t make it in person? We’ve got you covered.
B.Sparkli'N: Car Washes Will Never Be the Same
The sun was shining, the music was pumping, and the cars were lined up around the block when the All-New Toyota Camry and Bustle’s B.Sparkli’N car wash opened for business in West Hollywood.
Even before the event started, passers by slowed down to snap pics of the roller skaters in sparkling cowgirl hats and red-fringe jackets swerving across the hot pavement. The mood was fun and festive as people grabbed selfies in front of the spinning prize wheel, chatted with glittering brand ambassadors, and sat inside the star of the show: the All-New Toyota Camry.
As visitors cashed in on their free fries at the hamburger stand next door, curious locals wandered over, drawn by the throwback beats, and the day turned into a lively block party. Dog walkers even stopped by with their pups just to see what was going on, because let’s be honest, not even dogs can resist a DJ spinning tunes and all-sparkle everything. All in all, the day was nothing but good vibes, with the All-New Toyota Camry acting as the principal vibe enhancer.
Tarot, Treats and Togetherness: B.Happy Had It All
Just one week later, the first-ever Bustle B.Happy event took place in L.A. With a mix of informative panels, high-vibe snacks, and energetic performances, the event was all about curating joy. All day, guests wandered around, partaking in a range of vibrant, feel-good activities. Think summer carnival with your besties but with better food, free swag, mini workouts, and good tunes.
The highlight of the afternoon was the All-New Toyota Camry “maze of merriment,” where guests navigated a labyrinth to discover a hidden coffee bar, spin a prize wheel, and pose with fun props for professional pics inside an All-New Toyota Camry. There were also tarot readers on hand for anyone looking for a little extra direction in life. After exiting the maze, guests were invited to grab a bag and load up on beauty and wellness goodies from the Joy Mart. It was an experience that truly brought all the vibes.
The joy-themed event wrapped up with burgers, fries and — what else? — drag queen karaoke for a powerful reminder of how important it is to break from your routine and let yourself indulge in little moments of wonderment, wherever you find them.
The Journey to Joy
When we think about how to improve our lives, too often we focus on what we need to do, what we have to do, what we should be doing. But living our best lives doesn’t mean “always be optimizing.” It means noticing plain old everyday joy. It means tuning into moments of spontaneous wonder and enjoying the vibes, whatever they are. And that could be as simple as taking your All-New Toyota Camry to a car wash… with fries.