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Momcozy Hit The Road To Boost Breastfeeding Confidence This Month

Momcozy’s Brand Day event celebrated motherhood by offering support through products and creating a community focused on comfort.

Written by Hilary Tetenbaum
Momcozy

Breastfeeding can benefit both moms and children tremendously, although in many situations, the journey can be full of difficulties and challenges. The month of August this year was National Breastfeeding Month, which raised overwhelming awareness and education about the process.

Momcozy, a leading global mother and baby products brand, took this opportunity to provide a common platform for discussing some of the predominant challenges and obstacles faced by mothers who are in the process of breastfeeding their babies or want to breastfeed their babies. During Worldwide Breastfeeding Week and the associated National Breastfeeding Month, Momcozy offered assistance by undertaking a public enlightenment campaigns on the various aspects of breastfeeding.

Following the success of their National Breastfeeding Month campaign, Breaking Barries - Real Support for Breastfeeding Journeys, Momcozy continued to advocate for mothers with their latest event, Cozy Evolution: Together We Grow.

Momcozy

Momcozy’s breastfeeding-focused product range varies — from pumping bras to wearable breast pumps. The brand is trusted by over 3 million moms worldwide. With the mission to provide much needed support to mothers, Momcozy teamed up with Pumpspotting, a digital women’s healthcare company, to celebrate Breastfeeding Awareness Month like never before. Together, they launched an event that conveyed the support directly to moms all across the country.

As part of its mission and vision, Momcozy has always emphasized the necessity for a mother’s comfort beyond pregnancy and nursing. Its mission to provide support for moms spans across the complete maternity cycle. Momcozy’s effective and innovative products ensure that mothers experience a sense of relief and reassurance while making their journey more comforting and less stressful.

Momcozy’s Brand Day event, which was dedicated to initiating a cozy evolution and building a strong community of moms, kicked off on September 3 alongside the launch of a new TV commercial. This timely launched commercial is centered around the "Cozy Evolution" theme and thus showcases how Momcozy’s wide range of products enhances the comfort and quality of life for mothers at every stage, from pregnancy to parenting. This commercial also reflects the brand’s continuous focus towards growing alongside mothers, offering the necessary comfort and care through every precious moment of motherhood.

September 6 to 11, the Outbreak stage, featured insightful interviews with actresses and public figures who shared their very personal experiences and perspectives about motherhood. Their stories highlighted the true inner strength they discovered since becoming mothers. Their insights perfectly aligned with Momcozy’s mission of building a supportive “Cozy Village” for moms everywhere.

The Outbreak stage also included a special New York pop-up event amidst fashion shows, the Momcozy Lounge, which celebrated the unique challenges and major wins for the mothers in the fashion industry while offering a space for busy moms to find some much needed comfort. The lounge was equipped with various family-friendly utilities and amenities including soft play areas and cozy breastfeeding spaces, providing a much-needed respite for fashion show attendees and Momcozy’s existing customers.

Momcozy’s Brand Day Campaign concluded with a Post-Launch Stage from September 12 to 22. The final event featured an online carnival dedicated to all the Momcozy lovers. Momcozy’s Brand Day event was planned not only to celebrate the wondrous journey of motherhood but also to reflect the brand’s commitment to supporting moms at each and every stage of their lives with comfort-enhancing products. The event empowered moms and breastfeeders and reminded them that their experience is something that deserves to be valued, supported, and celebrated at a societal level.

BDG Media newsroom and editorial staff were not involved in the creation of this content.