How Spoonful Of Comfort Is Changing The Way You Gift

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Welcome to the digital age of gifting, where you can send anything from food to flowers with a single click. It’s easy, it’s convenient — but is it lacking a personal element? Maybe, especially if you want the gifting process to feel less transactional and more thoughtful.

The problem is that the world revolves around the speed of e-commerce. Everyone’s accustomed to making purchases remotely and instantly. Instead of going to a physical store, they place orders based on product pictures, descriptions, and promises. And what’s often missing is a sense of giving not just a thing but an experience.

Unless, of course, you’re gifting Spoonful of Comfort.

Fast gifting that holds onto the personal touch

Launched out of the founder’s home in 2008, Spoonful of Comfort has carved out a unique niche in the crowded gifting marketplace. Rather than delivering merely products, Spoonful of Comfort seeks to connect givers and receivers through its lineup of meaningfully curated get-well gift packages and standalone extra-care items.

By focusing on elevating the entire gift-giving journey, the brand has changed online gifting by infusing it with genuine warmth. Essentially, Spoonful of Comfort has figured out how to deliver “feels” in a tech-driven society.

This hasn’t happened by accident but by impeccable (and inspired) design. A behind-the-scenes look at various aspects of the company shows exactly where their leadership team has gone incredibly right.

They’re conceptually aligned behind their heartfelt mission.

Creating authentic gifting opportunities is what Spoonful of Comfort is all about. That’s why the company leverages its core values to transform gifting moments into true celebrations of care and love. This isn’t surprising, given that the idea for the business emerged when the founder was trying to find tangible ways to say “I love you” to her mom who was going through cancer treatments.

To ensure that customers and recipients have the best possible experiences, the team builds all their handcrafted gift packages to elicit emotional responses. They take the time to walk through the experience of both giving and receiving a Spoonful of Comfort package. By envisioning the process from a holistic perspective, they can shore up their promise of helping gift-givers showcase their concern and support through positive, uplifting experiences.

Their recipes are perfected to wow giftees.

The most popular Spoonful of Comfort packages have a foodie element, which is ideal if you want to send someone something to warm their heart and belly. Take their signature soups, for instance. From classics like chicken noodle soup to baked goods like their irresistible cookies, each item has old-fashioned roots. While most have a “comfort” element, that doesn’t mean that recipes aren’t made with trendier ingredients or for those with dietary restrictions.

On the contrary, many recipes have alternative choices that taste just as wonderful but have been updated to meet the needs and preferences of diverse audiences. Some of those options include gluten-free and vegan alternatives. This allows almost anyone to indulge in a Spoonful of Comfort meal or treat.

3They’ve nailed the visual aspect of gifting.

If you’ve ever purchased a gift for someone only to find out it arrived damaged or in an otherwise unimpressive state, you know the disappointment. From its inception, Spoonful of Comfort has put a premium on aesthetics. After all, wrapping can be an integral part of the magic of a gift. Accordingly, each package comes in “happy yellow” packaging, ensuring an exciting, uplifting introduction to the gift even before the box is opened.

Yet the pieces that make up their eye-catching packages — boxes, soup containers, freezer packs — aren’t just pretty. They’re practical, too. Recipients can reuse or recycle everything, right down to the soup container “bonnet” that can be turned into a microwave splatter covering. These little details make a big presentational impact that continues far beyond the moment the gift is opened.

Their website offers gifting customization.

Being able to personalize gifts isn’t something that every gifting site provides. For Spoonful of Comfort, it’s an essential element of the gifting experience. A great example is the ability for senders to attach personalized messages and add-on gifts like blankets, snacks, or other cozy care surprises to their orders.

What if you’re just not sure what to include in your gift? Or you’re tongue-tied trying to find the right words? The company has you covered. When you add a themed greeting card, they’ll make recommendations based on the gifting occasion. That way, you can individualize your gift without feeling at a loss for how to express your emotions.

They maintain high delivery standards.

Gifts should arrive as expected and on time. That’s the philosophy behind the packaging and delivery standards at Spoonful of Comfort, and “meticulous” barely describes the brand’s quality assurance process. Before any care package reaches the customer, it’s been thoroughly vetted, right down to making sure boxes nest artistically and effectively within cute crinkled paper insulation.

To aim toward timely shipping — which is critical when delivering food such as soups that have been flash-frozen and will thaw during transit — Spoonful of Comfort has developed a relationship with UPS. Though weather-related delays are sometimes inevitable, most shipments arrive right on the dot. At that point, the food inside is ready to heat and enjoy.

Daily life is digital life for 99% of the people on the planet. But that doesn’t mean that gifting needs to feel cold or robotic. Spoonful of Comfort lets you give the gift of joy from anywhere without losing an iota of human connection.

BDG Media newsroom and editorial staff were not involved in the creation of this content.