Life
Hot Flashes and High Stakes: How Femography is Transforming Menopause in the Workplace
As menopause affects 1.1 billion women by 2025, Femography leads the charge for supportive, stylish solutions in the workplace.
As menopause becomes a reality for 1.1 billion women by 2025, it’s no longer a stage of life that can be quietly endured, especially in the workplace. From unpredictable hot flashes to sleepless nights, the challenges of navigating menopause often collide with the demands of a professional environment. Yet, despite its impact, menopause is still a topic that too often stays in the shadows.
That’s where Femography and Become by MAS Holdings, the largest apparel tech company in South Asia, steps in. With cutting-edge innovations in FemTech apparel, they’re on a mission to not only bring the conversation into the light but to offer real, science-backed solutions for women facing menopause while juggling their careers.
Menopause in the Workplace: A Quiet Crisis
For many women, menopause remains a private struggle in professional settings. Nearly 80% of menopausal women experience hot flashes and night sweats, symptoms that can be overwhelming during the workday. Yet, despite the growing number of women entering this life stage, many workplaces still lack the support systems to address these challenges.
Women often find themselves battling fatigue, temperature swings, and discomfort while trying to maintain their productivity. And while some employers are beginning to recognize the need for inclusivity, it’s clear that brands must step up to meet the unique needs of this demographic. In fact, 90% of women believe companies should be doing more to support them through menopause.
Enter Femography: A Fashion-Forward Solution
Femography is redefining what it means to design for menopause, blending innovative technology with chic, functional apparel that truly supports women during this life stage. Their Anti-flush™ Technology is designed to do more than just hide sweat—it actively works to help regulate body temperature, wick away moisture, and has been shown to provide cooling relief during hot flashes. While Femography manufactures for brands worldwide, their direct to consumer brand, ‘Become Clothing’, has been the one-stop shop giving consumers access to a range of Anti-flush™ products to fit their needs.
From thermoregulating innerwear to sleek activewear and everyday essentials, their line offers comfort without compromising on style. Women navigating menopause shouldn’t have to choose between looking good and feeling comfortable—and with Femography, they don’t have to.
The Science Behind the Comfort
What sets Femography apart as a leading manufacturer is the scientific rigor behind their products. Their Anti-flush™ Technology has been tested and verified via an independent study conducted with De Montfort University, Leicester, the University of Bristol, and the Open University of London. It is also periodically reviewed and validated with the Hohenstein Institute in Germany, ensuring that each piece isn’t just functional but backed by real data. The technology is proven to work by transferring heat, absorbing sweat, and then evaporating it away, leaving wearers feeling cool, dry, and confident.
And with sustainability in focus, their clothing is reusable and is designed to last, offering up to 50 washes without losing its effectiveness. This commitment to both innovation and environmental responsibility is a refreshing departure from the typical fast-fashion cycle.
Why Menopause-Friendly Fashion Matters
For years, women’s fashion has centered on aesthetics, often overlooking the practical needs of those in different life stages. But Femography is shifting that narrative, manufacturing and innovating for leading global brands and creating space for menopausal fashion that empowers women rather than forcing them to endure discomfort in silence.
By addressing a demographic that’s traditionally been ignored by mainstream brands, Femography is tapping into a market that’s both massive and growing. With 40% of women’s lives spent in the peri or post-menopausal stage, there’s a clear need for more brands to follow suit.
Femography is pushing the industry to consider how it can support women not just through childbearing years but well beyond. And they’re setting the standard by delivering on their promise to prioritize comfort, style, and science.
Opening up about Menopause in the Workplace
The conversation about menopause in the workplace is gaining momentum, but there’s still much work to be done. Femography’s message for Menopause Month aims to spark that conversation in offices around the world, highlighting the need for better support systems and more inclusive policies.
For employers looking to make meaningful strides in inclusivity, this is something to think of. By offering innovative clothing solutions that help women feel comfortable and confident during their day-to-day lives, companies can create a more supportive work environment for their employees.
After all, women deserve to thrive at work, no matter where they are in life. And with brands like Femography leading the way, the future looks cooler, more comfortable, and undeniably more empowered.
Final Thoughts
The menopause revolution has begun, and it’s about time. With Femography’s innovative approach to menopausal fashion, they’re proving that the right clothing can make all the difference. Whether it’s in the boardroom or a home office, women deserve to feel their best as they navigate this new chapter. And with innovators and manufacturers like Femography and Become taking the lead, the conversation around menopause is finally getting the attention it deserves.
This Menopause Month, the focus remains on pushing for change in the workplace—and beyond. When women feel supported, everyone benefits.
BDG Media newsroom and editorial staff were not involved in the creation of this content.