Beauty
55 Weird New Things On Amazon That Make You Look Hotter
Instant confidence boost, coming right up.
Amazon is practically overflowing with clever products that can make a big difference in your appearance, but it can be hard to keep up: after all, new launches are released on a near-hourly basis. That’s why our team of editors did the work for you and scoured Amazon for some of the most brilliant — and weirdest — new products that will help you look and feel your best. From fake eyelashes that stay on with magnets to vinegar for your hair, check out these 55 new things that deserve a spot in your routine.
1False Eyelashes That Use Magnets Instead Of Glue
Love the look of falsies but don’t love the tedious application process? This magnetic eyelash set is for you. Instead of applying with eyelash glue, these false eyelashes are magnetized. Just place the top and bottom pieces in the applicator and clamp it shut on your lash line — the lash strips magnet together so they stay put all day long without the need for glue. And the lashes have a classic cat eye shape, meaning they’re shorter at the inner corner and longer at the outer edge.
2Gel Sheet Masks Made With Hydrating Snail Mucin
You’ve probably heard all about COSRX’s snail mucin essence, which is beloved for its 96% snail mucin formula that works to intensely hydrate and repair the skin. Now, amp up the hydration even more with these snail mucin sheet masks. The gel sheet masks are opaque upon application, but turn satisfyingly clear after a few hours as your skin absorbs the snail mucin, collagen, and other hydrating ingredients, leaving you with ultra-glowy skin after just one use.
3A Heatless Curling Set That’s *So* Popular
Amazon’s number-one best-seller in hair rollers, this satin heatless curling set continues to be so popular — in fact, it’s sold over 80,000 times in the last month. It’s under $15, and it’s incredibly easy to use. Just place the roller on your head, wrap your hair around it, and secure with the included scrunchies before you go to sleep to wake up to perfectly bouncy, voluminous waves.
4An Ultra-Fine Blurring Powder Enriched With Hyaluronic Acid
A finishing powder that won’t dry you out? It’s not too good to be true with this blurring powder by K-beauty brand Laneige. Instantly absorbing excess oil on your face while blurring imperfections, the ultra-fine powder has a smooth, semi-matte finish and is formulated with blue hyaluronic acid for a hydrating, non-drying finish. It comes with a velvet puff for easy application, and it’s Amazon’s number-one new release in face powders.
5Gray Lipgloss That Adds A Unique Tone & Produces A Plumped-Up Effect
If you’re a lip gloss fan, take your juicy pouts a step further with this plumping lip stick from K-beauty brand Nature Republic. Infused with real honey for hydration, the gloss has an instantly plumping effect and a juicy texture that’s glossy, but not sticky. While it looks great on its own, this unique gray color is also fantastic at toning down bright lip stains and lipsticks while it adds extra shine and plumpness.
6Raspberry Hair Vinegar That Helps Clear Scalp Buildup
It sounds weird, but this raspberry hair vinegar is actually fantastic for your hair’s health. The pH-balancing scalp treatment gently exfoliates and clears scalp buildup while clarifying, soothing redness, and encouraging healthy hair growth. The rinse has a convenient nozzle applicator and couldn’t be any easier to use — after shampooing, massage it into your roots, rinse, and then condition like usual.
7A Red Wine Face Mask That Tightens The Appearance Of Pores
This red wine mask that claims to instantly tighten skin and reduce the look of pores sounds strange — but, according to Amazon reviewers, it actually works wonders. The mask applies as a gel and tightens as it dries, lifting the appearance of the skin while it soothes with centella asiatica and provides an antioxidant boost courtesy of red wine. Reviewers note that that the mask doesn’t feel drying, and that a little goes a long way.
8Purple Toothpaste That Promotes Brighter Teeth By Removing Stains
For a whitening toothpaste that actually works, check out this purple toothpaste by Colgate. According to a two-week study, it removes up to 95% of daily surface stains for an enamel-safe whitening solution that leaves you with a visibly brighter smile. It has micro-polishing action for even better stain removal, and this three-pack makes the toothpaste super affordable — each tube comes out to around $5.
9Silicone Lip Scrubbers For Gentle Exfoliation
For your smoothest lipstick application ever, invest in these lip scrubber brushes. Made with soft, textured silicone, each brush is double sided — use the finer side to gently scrub away flakey dry skin, and use the side with the larger bumps to stimulate blood flow. The brushes mean you’ll never have to apply lipstick to flakey lips again, and at less than $5 for a set of three, they’re so affordable.
10Facial Hair Identifying Spray For DIY Dermaplaning
This hair identifier spray looks pretty silly when you first apply it, as it clings to all the little hairs on your face and turns them snowy white so you won’t miss any while you’re dermaplaning (aka shaving your face to promote smoother skin and, in turn, a more even makeup application). The mist even comes with four dermaplaning tools, and the entire set is no more than $10.
11A Green Tinted Balm That Reduces Redness
This Rescue Balm +Red Correct is a step up from Hero Cosmetic’s original balm, as it’s made with color-correcting green pigments to counteract redness. The balm is designed to soothe blemishes with antioxidants and peptides to expedite healing time. But it’s a great multitasker, too, as it also works to soothe dryness and irritation of all kinds, and can function as a tone-evening primer before you apply your makeup.
12Color-Changing Lip Serum That’s Hydrating & Glossy (But Not Sticky)
Add a wash of color while you give your lips a shot of intense nourishment with this color-changing lip serum oil by Wonderskin. The brand behind the viral lip stain, this lip treatment is a cross between a serum and a gloss. It’s pH-activated to turn into a custom shade of pink upon application, meaning it’ll look slightly different, but equally gorgeous, on everyone.
13A Blue Leave-In Treatment That Neutralizes Brassy Tones In Brown & Blonde Hair
Need to tone your hair quickly (and don’t have time for a full purple shampoo session)? Check out this toning leave-in spray by Matrix. The spray is full of indigo pigment that counteracts yellow and orange tones to neutralize brassiness upon application. But it doesn’t stop there — the spray also contains nourishing ingredients like vitamin E to soften, smooth, and hydrate your hair.
14Nail Polish That’s Like Foundation For Your Nails
Look that much more put together and polished with this illuminating nail concealer by Londontown. Especially great when your nails are damaged from a recently removed gel manicure, the polish has a translucent glow and a subtle tint that neutralizes yellow tones and conceals scratches or imperfections — kind of like foundation for your nails. The polish is easy to apply, dries quickly, and comes in a few different colors.
- Available colors: 5
15Dry Shampoo With Sweat-Activated Fragrance Beads
Batiste is known for making some of the most popular dry shampoos on the market. But did you know they make a sweat activated version, too? It sounds strange, but reviewers are raving. Apply the dry shampoo to second- or third-day (or beyond) hair to absorb excess oil and freshen your locks. Then, when you work out and sweat, the product’s fragrance bubbles pop and release a new burst of fragrance. Now you won’t feel like you have to wash your hair every day just because you’re working out.
16A Korean Wrapping Mask For Locking In Hydration Overnight
Seal moisture into your skin all night long with one easy to use product: this collagen wrapping mask. The mask applies like a gel, but then dries down to form a barrier over your skin, kind of like a sheet mask or a slugging product, but easier and cleaner for nighttime use. Then, in the morning, the dried wrapping mask peels off in one satisfying sheet, leaving behind skin that’s brighter, firmer, and more hydrated.
17Fleece-Lined Tights That Look Sheer, But Aren’t
You don’t have to give up wearing cute skirts just because it’s cold out with these fleece-lined tights. They look like regular tights, but they have a layer of fleece inside that’s made of a cotton/polyester blend so they’re soft and warm to the touch while still feeling breathable. The tights have a high waist and lots of stretch, and they look like black sheers (even though they’re thicker than leggings).
- Available sizes: Medium-Large — XX-Large
18A Lip Liner Stain That Lasts All Day Long
For a put-together lip look that’ll last all day long, check out this clever lip product that’s a cross between a lip stain and a lip liner. With the thin applicator tip, apply the product to the edges of your lips and let it sit for 10 or 15 minutes. Then, peel it off and you’re left with a wash of pigment that’ll stay put all day long. The product comes in a handful of different shades, is less than $15, and is infused with hydrating ingredients like hyaluronic acid — that’s probably why it’s Amazon’s number-one best-selling lip liner.
- Available shades: 10
19A Jelly-Like Cream For Glowy, Juicy Skin
This jelly cream has been picking up steam on TikTok for a while now, and for good reason — the product is refreshingly hydrating and works to visibly boost your skin’s glow. The moisturizer is full of humectants like hydrolyzed collagen, occlusives like squalane, and brighting ingredients like niacinamide for an all-around powerhouse product.
20A pH-Activated Blush Stick That Adjusts To Your Own Skin Tone
While it comes in a funky applicator that makes it look like a little deodorant, this On-The-Glow Blush by Pixi is designed to make reapplying blush a breeze (because anyone who wears blush knows that it almost never stays pigmented all day long). The blush stick has a pH-reactive pigment so it gives you a flush of color that’s unique to you, while its aloe vera and ginseng help to hydrate and revitalize your complexion.
- Available shades: 4
21A Nourishing Moisturizer With Real Beef Tallow
Beef tallow for your face — it sounds weird, but it’s actually a pretty popular skin care trend, and this beef tallow and wild honey balm lets you try it out in an approachable way. Tallow is full of nourishing fatty acids and vitamins, while honey is a natural moisturizer and olive oil seals in hydration, too. The balm has a thick, creamy texture and, unlike some tallow products, a mild buttery scent that reviewers appreciate. They note that it’s great for other dry areas, too, like hands, feet, elbows, and knees.
22An Under-Eye Balm Stick With Peptides & Amino Acids
What’s better than an effective, nourishing eye cream? One that comes in adorable packaging, of course. This hydrating eye stick is formulated with five types of peptides and amino acids that help increase skin’s elasticity and improve skin barrier health. The stick has a silky, balm-like texture that makes it especially suitable for dry skin types, as well as a nice fresh scent and cute polar bear packaging, too.
23Press-On Nails Made Of Real Nail Polish
These press-on nails are made of actual nail polish — which is probably why they look so natural (and so much more elevated then standard press-ons). The set comes in a couple dozen different colors and styles, but this milky pink shade is so timeless. It comes with 16 nail sizes to ensure the perfect fit on each finger, and they adhere with the included adhesive tabs. The set also comes with a prep pad, a nail file, and a cuticle stick so you can get a salon-worthy manicure in minutes.
- Available colors: 23
24A Lip Exfoliator Balm With Nourishing Shea Butter & Jojoba Oil
E.l.f.’s lip exfoliator just got even better with a brand new formulation — and some delicious new scents. The product is made with exfoliating sugar suspended in ultra-nourishing ingredients like jojoba oil, shea butter, and avocado oil to leave you with your softest pout ever that’s perfectly prepped for a super-smooth lipstick application. In addition to this brown sugar scent, it also comes in versions like coffee, coconut, and cotton candy.
25A Zero-Waste Blotting Roller Made Of Real Volcanic Stone
Anyone with an oily skin type knows all about the savior that is blotting sheets. But did you know you can snag this zero-waste version from Amazon for less than $10, and it’ll last you practically forever? The oil-absorbing face roller by Revlon contains a volcanic stone roller ball that instantly blots and mattifies skin. It also comes with a cover so it’s convenient to throw in your purse when you’re on the go. And when it needs a refresh, just pop it out, wash it with soap and water, let it dry, and pop it back in.
26Overnight Sheet Masks Packed With Collagen & Peptides
If you’ve been seeing these collagen overnight masks all over your social media but haven’t tried them out yet, this is your sign to pick up this four-pack. The gel sheet masks apply opaque — then, as your skin absorbs the ingredients over the next few hours, they satisfyingly turn clear. They’re packed with nourishing ingredients like hyaluronic acid for hydration, low molecular weight collagen, and nine types of peptides, and each mask comes out to just around $5. You can wear them while you sleep, but they’re also great for long flights.
27An LED Facial Tool With 7 Different Light Modes
This LED facial tool has been flying off the shelves at Amazon lately, having sold over 5,000 times in the last month alone. The tool heats up and has three different massage modes to help your skin better absorb your skin care products, as well as seven different light modes to treat various skin concerns. Designed to perfectly fit the contours of your face, jaw, and neck, the tool actually has some glowing reviews, along with some before-and-after photos, that prove it really does work.
28A Hair Wax Stick That Smooths Without Crunchiness
Love a sleek, slicked-back hair look, but hate the crunchiness of hair gel? Then you’ll probably want to grab one of these Bed Head hair wax sticks by TIGI. Made with beeswax and castor oil, the stick tames flyaways and gives you a smooth look without any dryness, crunchiness, or flaking. Its pliable hold is perfect for “clean girl” buns or adding texture to any hair style, and you won’t feel like you need to immediately wash your hair when you get home.
29Strappy Cage Bras You Can Wear Under Low-Cut Shirts
Add instant sultriness to any outfit with this four-pack of strappy cage bras. Made of a comfortable, stretchy spandex, each cage bra in this set has a different style depending on what kind of look you’re going for — and they turn any top into a going out piece. They have adjustable straps so one size fits most, and reviewers rave that they’re comfortable and fit well.
30A Slugging Balm Made With Snail Mucin & 24-Karat Gold
Slugging has never been so easy with this snail moisture slug stick by TonyMoly. The product comes in easy-to-apply stick packaging, and it seals in moisture when you use it as the last step in your skin care routine. It’s formulated with hydrating ingredients like snail mucin and glycerin, along with occlusive ingredients, like petrolatum and squalane, to lock in that hydration. It even contains peptides and green tea and cica extracts, too.
31Self-Tanner For Your Face That Applies With A Quick Spritz
Using a sunless tanner on your body during the winter months? Don’t forget about your face with this antioxidant-enriched tanning mist by Coco & Eve. The product couldn’t be any easier to use, and gives you a streak-free glow with a quick spritz — and the tan develops in just six hours, so you hardly have to wait to see results. Its hydrating ingredients leave skin smooth and glowy, and it even has a delicious coconut, peach, and vanilla scent.
32A Mesh Bodysuit With A Velvet Overlay
How adorable is this mesh bodysuit? The bodysuit gives the illusion of a spaghetti strap top layered over a mesh long-sleeve shirt — and since it’s a bodysuit, you can tuck it into pants or shorts without it riding up. The top is stretchy and comfortable, and it has a thong cut at the bottom and a convenient snap closure. Its bodice material is soft and velvety, and it comes in a handful of different color options.
- Available colors: 11
- Available sizes: X-Small — XX-Large
33A Blue Tinted Moisturizer That Soothes & Calms Dry, Irritated Skin
For an authentic K-beauty product that instantly soothes and moisturizes, check out this azulene soothing cream. Formulated with calming ingredients like chamomile and centella asiatica along with skin barrier strengthening ones like ceramides, the lightweight cream is ideal for sensitive or dry skin. And its blue color is completely natural! Use it day and night for calmer, less inflamed skin and a strengthened skin barrier.
34A Lip & Cheek Tint With A Pudding-Like Texture
A good lip and cheek product is a total must-have in any makeup bag, and this pudding pot gives you such a natural-looking wash of color. The product has a unique, fluffy, balm-like texture for a semi-matte, suede-like finish. Whether you apply it with your fingers or a silicone applicator, it’s super easy to blend and build for a gentle wash of pigment on your cheeks or a stronger color on your lips. And since it comes in 30 different shades, you’ll be able to find the perfect color for your complexion.
- Available shades: 30
35A Purple Leave-In Hair Oil That Tones As It Nourishes
Another leave-in product that tones your hair in seconds? This purple hair oil by Moroccanoil. Designed for blonde hair, the oil is full of purple pigment to reduce unwanted brassiness. The leave-in oil is made with a blend of smoothing ingredients like argan oil and dimethicone to smooth frizz and nourish dry hair, and since it’s colored purple, it’ll give you hair a cooler tone both immediately upon application and over time once you use it for a few days in a row.
36Soap Designed To Give You Full, Feathery Brows
If you haven’t tried out the soap brow trend, consider this your sign to do so. It might sound funny to brush soap through your brows, but soap’s waxy texture means it works as a fantastic brow styler for sculpted, smudge-proof, neat-looking brows. This soap styling kit comes with a tin of soap formulated specifically for your brows, leaving them groomed and feathery without any accidental suds, along with two spoolies for precise styling.
37Forehead Patches That Promote Smoother Skin While You Sleep
You’ve probably seen these facial patches all over your social media feeds lately — but do they actually do anything? The thousands of positive reviews on Amazon point to yes. The facial patches are designed to stick onto your forehead and in between your eyebrows overnight so you wake up to smoother skin without the need for injectables. The patches couldn’t be easier to apply — just wet them and wait for them to get tacky — and this box comes with 144 patches.
38An Exfoliating Face Mask Made With Real Pumpkin
A mask that leaves you with a spa-like glow after just one application for less than $15? Yes, please. This Bliss enzyme face mask is made with real pumpkin, since it’s rich in gentle exfoliating enzymes and AHAs to reveal a brighter complexion without any abrasive scrubbing. It also contains hyaluronic acid to leave your skin more hydrated after a quick 15-minute application. Use a couple of times per week for your brightest, glowiest skin ever.
39A Heated Eyelash Curler For A Stronger Curl
This contraption might look kind of wild — but it’s simply a heated eyelash curler that gives you more defined-looking lashes that’ll stay curled all day long. The rechargeable curler heats up in seconds, and its three heat settings let you adjust the temperature (but none of the settings are hot enough to damage your lashes). The ergonomic design makes it comfortable and easy to use, and the silicone pad conveniently changes from red to white when it’s heated up and ready to use.
40A Serum With Needle-Like Exosomes For Enhanced Absorption
Not your average skin serum, this exosome serum by Medicube delivers ultra-potent ingredients to your skin to smooth your complexion and reduce the look of enlarged or cogested pores. It’s made with a patented micro needle-shaped exosomes to deliver ingredients more deeply into your skin, like niacinamide for brightening and AHAs for gentle exfoliation. The new serum already has some glowing reviews, too, with users raving about its effectiveness and value.
41A Gel Bead Facial Mask For Reducing Puffiness
Reduce facial puffiness with hardly any effort with this cold compress facial mask. Made with gel beads and designed to be stored in the fridge or freezer, the mask looks pretty funny while you have it on — but it lets you de-puff your face in minutes. And it’s microwave-safe, so you can warm it up for migraine or sinus relief, too.
42A Powder Face Wash That Activates With Water
Another skin care product made with real fruit that’s actually so effective: this papaya face cleanser by Hanalei. The powder face cleanser activates with water, meaning the ingredients stay potent and undiluted, and the liquid-free product is so easy to travel with. Its papaya enzymes give you a gentle exfoliating effect, and you can customize the strength of the product depending on how much water you use.
43A Strengthening Hair Mask Made With Yogurt-Derived Amino Acids
A hair mask with real yogurt in it? It’s not as strange as it sounds. This treatment mask contains yogurt amino acids to strengthen dry, brittle hair, along with other nourishing ingredients like avocado oil and sunflower seed extract. Just apply the mask to clean, damp hair, let it sit for three to five minutes, and rinse it out for more nourished, shiny, bouncy locks.
44A Skin Care/Primer Hybrid That Neutralizes Redness
Get your most even, radiant makeup base ever with this Thank Me Later primer by Elizabeth Mott. The color-correcting primer neutralizes redness with green pigments for a more even skin tone — so it works well both alone and under makeup. It functions as a skin care product, too, as it’s formulated with niacinamide for brightening, hyaluronic acid for hydration, cica for soothing, and ceramides for strengthening your skin’s barrier.
45Masks For Your Feet That Are Super Effective At Exfoliating Rough Skin
Don’t neglect your feet as part of your body care routine! These foot peel masks couldn’t make exfoliating the soles of your feet any easier. Forget about pumice stones or cheese graters — just slip these foot masks on for 60 minutes, remove them and wash your feet, and your calluses and dried skin will slowly peel off over the next one to two weeks, leaving you with the softest soles ever.
46Micellar Shampoo That Deep Cleans & Strengthens With Ceramides, Peptides, & Biotin
Like micellar water for your hair, this rice water shampoo is lightweight and cleansing without being too stripping. The shampoo fortifies hair with ingredients like rice extract, ceramides, biotin, and peptides, leaving you with hair that’s both cleaner and healthier. Reviewers love how the lightweight product sets them up for a bouncy blowout, and it costs under $10.
47A Body Chain For Bikinis, Low-Cut Blazers, & More
Elevate your looks in a snap with this body chain — and while it adds a sultry touch to bikini looks while you’re on vacation, you can use it for much more. Add some sparkle to outfits with deep V-necks or crop tops since the chain hangs from your neck down and around your waist. Its cubic zirconia gemstones are sparkly and durable, so you don’t have to worry about getting the chain wet at the beach or the pool.
- Available colors: 3
48Heel Socks Infused With Moisturizing Ingredients
Another way to make foot care such an easy part of your routine? These moisturizing sleep socks. The socks cover just your heels and have a gel lining that’s infused with nourishing ingredients like olive oil, jojoba oil, and vitamin E so you can wake up to smoother heels after just one night. The socks have open toes so you won’t overheat, and this pack of two pairs goes for just around $15.
49Reusable Gel Eye Masks To Smooth Skin & Reduce Puffiness
If you love the effect of gel under-eye masks but hate all the waste, check out these reusable under-eye masks by Pacifica. Made of silicone, the smoothing eye patches are designed to stick onto the skin underneath your eyes after you’ve applied your favorite eye cream and work to enhance the product’s effectiveness and absorption. While you can wear them all night long, they work well with a 15-minute application, too. Pro tip: store them in the fridge and use them as part of your morning skin care routine to reduce puffiness.
50A Bodysuit That Works As Shapewear Or A Top
Amazon’s number-one best-seller in women’s bodysuits, this shapewear bodysuit is designed to define your waistline when worn as a comfortable, sculpting base layer. The bodysuit has a thong cut at the bottom and adjustable spaghetti straps for a seamless look under clothes. But its chic design has enough coverage to function as a top, too — and to that effect, it comes in a handful of bright and neutral colors.
- Available colors: 7
- Available sizes: XXS-XS — 2XL-3XL
51A Kit That Gets You At-Home French Tips
French manicures continue to be the most timeless, classic nail look decade after decade. And now, achieving that expensive-looking manicure at home is easier than ever with this French nail stamper kit. The kit comes with two silicone stampers in two different sizes — just pick up white nail polish (or whatever color you’re using for your tips) with the stamper and stamp it onto your nails for precise French tips for less than $10.
52A Portable Nail File Tool With 6 Different Sides
Another tool that helps you achieve expensive-looking at-home manis, this multi tool nail file has six different sides for shaping, buffing, smoothing, and more. Some sides help you shape your nails, some sides help you smooth and neaten the edges, and the buffing side buffs your nails to a high shine. The tool is ultra portable so you can keep it stashed in your toiletry bag, and it’s less than $5.
53A Kombucha Cleanser With Acne-Fighting Glycolic & Salicylic Acids
Slough away dead skin and reveal a smoother, brighter complexion with this kombucha and glycolic acid face wash. The exfoliating facial cleanser has salicylic acid, too, which penetrates more deeply into the pores to reduce the frequency of breakouts, while glycolic acid smooths and resurfaces the skin. And the cleanser is such a cost-effective way to reveal brighter skin — since it has a strong 10% formulation of acids, just a couple of uses a week will give you noticeable results.
54A Set For Tinting Your Brows & Lashes At Home
Never pay for expensive eyelash or eyebrow tinting again with this lash and brow tint set that lets you do it at home for less than $20. The set comes with everything you need to tint both your brows and lashes, including dye, application tools, and protective pads. The color is designed to penetrate deep into your hair’s shaft for color that lasts up to four weeks, and the whole process takes no more than a few minutes.
55A Sticky Bra That Won’t Slip Off
Never again worry about bra straps ruining a fancy outfit with this sticky bra that gives you coverage with a totally seamless look. And the best part? It has a push-up effect, too. The strapless bra also comes with protective nipple covers, and it comes in several different colors and cup sizes for the perfect fit.
- Available colors: 12
- Available sizes: A — G