Beauty

Our Fave Drugstore Brand Just Launched Their Next Skincare Icon

They can do no wrong.

by Marissa Oliva
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Ask any dermatologist or beauty influencer for their favorite gentle cleanser or go-to moisturizer and nine times out of ten, I’ll bet you that CeraVe will be their answer. Developed in partnership with top trusted dermatologists, the skin-care line is renowned for taking exceptional care of skin. And it’s available at the drugstore.

With experts behind every product’s development, you can trust that CeraVe’s formulas are packed with ingredients the complexion loves — and nothing it doesn’t. The hero ingredients across their portfolio spotlight a blend of essential ceramides clinically proven to strengthen the skin barrier, flood it with moisture, and lock it in for beautifully healthy, balanced skin. There’s also something to be said for how uncomplicated the products are. Their range of no-frills cleansers, serums, lotions, and creams can easily be mixed and matched in your routine depending on your skin’s needs. Whatever you choose, you’re likely to see results without a fussy regime.

With all of that considered, we were extra stoked when we caught wind of the brand’s new product, the Healing Ointment. While most skin-care products have a specific time and a place in your routine (your daytime SPF, your nighttime foaming cleanser), this one is a multi-purpose repair product that is meant to be used as a treatment on compromised skin as needed — wherever, whenever. We love that it comes in two sizes, too. Keep the larger jar at your bedside, then tote the smaller tube around with you for hydration anywhere and everywhere.

Comprised of occlusive petrolatum, hydrating hyaluronic acid, and three essential ceramides, the ointment helps to protect the skin and promote healing on dry, chapped, or chafed areas. Use it on the face, body, hands, feet, or lips no matter your skin type. If you’re wondering what that looks like in practice, take a look at some of our favorite ways to use it here:

Healing Dry, Cracked Skin

Smear this salve over chapped, rough, or parched areas, no matter the season. From cracked lips and ragged cuticles to scaly feet soles and ashy elbows, this will soothe, soften, and protect. It’s even heaven-sent for raw, red, wind-chapped cheeks. Our pro tip for feet? Apply this before slipping on a pair of socks to seal in the moisturizing goodness. Bonus points if you leave them on overnight.

Treating Cuts And Wounds

Totally antibiotic-free, we love this thick ointment for applying over abrasions. Raw cuticles? Picked a pimple? Curling iron burn? Dab some of the Healing Ointment on to calm the damaged skin and speed up the repair process.

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On Ultra-Sensitive Skin

Lanolin-free and hypoallergenic, CeraVe’s Healing Ointment formula is suitable for even the most sensitive skin. Try it on everything from eczema to diaper rashes and watch irritation subside.

For Slugging

If your TikTok algo veers toward #SkinTok, you already know that skinfluencers use the practice of slugging — spreading an occlusive all over their face — to trap in moisture, creating a glassy, reflective finish. Well, the occlusive nature of Healing Ointment makes it a natural slugging go-to. Unlike other occlusives on the market, this one contains hyaluronic acid and ceramides for an extra hit of hydration and skin barrier repair.

All this to say, CeraVe’s new healing ointment is a total skin-care staple. No matter your complexion needs, everyone’s regime can benefit from incorporating the formula. Whether you’re using it on a daily basis (slugging, keeping your feet baby-butt soft), or just using it as you need it, keeping a tub in your medicine cabinet is one of the best things you can do for your skin.