You know when Dorothy crash-lands into Oz, and her world goes from sepia-toned to Technicolor? It reminds me of some of the major shifts that have been happening in the beauty industry. Over the past decade, we’ve gone from one, mostly-homogenous beauty “ideal” and a handful of major beauty brands to a much more diverse, inviting space with exciting new brands that are cropping up on the daily. It’s exciting to see all the progress we’ve made in innovation, sustainability, and inclusion — with so much more to come in 2022. And one retailer is leading the way: Sephora. Whether it’s through launching the new Clean + Planet Positive seal (because responsible sourcing and packaging is just as important as ingredients!), being the first to discover “The Next Big Thing” in beauty, or always putting inclusive casting at the forefront in their campaigns, Sephora is paving the way for a better, more diverse beauty space for all.
Which brings me to Beautopia, our beauty hub where we’ll be celebrating the bold, the bright, and the colorful. Whether you’re discovering a game-changing new product or finessing your cat-eye (or reverse cat-eye, if you’re a TikTok obsessive like me), I hope you find plenty of inspiration and joy below — or at the very least, a Dorothy-sized dose of optimism for 2022.
— Faith Xue, executive beauty director
Lip Plumping Gloss Is The Next Big Beauty Trend
Alexa, play “Lip Gloss” by Lil Mama.
Hair Slugging Is TikTok's Favorite Moisturizing Treatment
Give your strands some TLC.
TikTok Taught Me How To Contour My Face With Just Blush
Spoiler alert: I’m obsessed.
The Best Hair Treatments For Split Ends, According To Stylists
Can’t get a trim? These products can help.
Why Everyone's Highlighting Their Jawline On TikTok
The contouring hack is going viral.
How To Repair Hair Breakage, According To Experts
You might want to rethink brushing your hair when it’s wet.
The Octopus Is The Buzziest Haircut To Know Right Now
The mullet-shag crossover is trending on TikTok.
Here’s Exactly When To Apply Face Oil In Your Skin Care Routine
And where your serum fits into your regimen.
Everything You Could Possibly Need To Know About Under Eye Skin Care
Consider this your comprehensive guide.
The 10 Trends Everyone Will Be Buzzing About In 2022
The new year’s beauty mantra is “less is more.”
More Skin
The Best Skin Care Routine For Acne-Prone Skin, According to Derms
Yes, you still need to moisturize.
How To Prevent Forehead Pimples Once & For All, According To Derms
You might want to check your hair products.
What To Look For In A Dark Spot Serum, According To Derms
Brighter skin, right this way.
More Beauty
Why Everyone's Wearing Plum Lipstick Right Now
Make some room in your makeup bag.
The Unexpected Product Rosie Huntington-Whiteley Swears By To Banish Acne
The supermodel shares her skin care staples.
Why Eye Massagers Can Be A Great Addition To Your Beauty Routine
The low-down on their skin-boosting benefits.
3D Animations by Rad Mora; Branded Beauty Director: Lexi Novak; Design Director: Diana Weisman
