Well, this has certainly been a big week for Ben and Jerry's, hasn't it? First, yesterday was Free Cone Day — and now we have this: Ben and Jerry's beer is coming. More specifically, Ben and Jerry's and New Belgium Brewing Company's Salted Caramel Brownie Brown Ale is coming, and you guys? I need to make a beer milkshake with this stuff. Now.
According to First We Feast, this delicious-sounding brew will sounds pretty much like what you think it is: A brown ale with a cocoa kick, laced with hints of caramel. It will be available in 22 ounce bottles and has an ABV of 6.3 percent — on the high end, given that most brown ales typically have an ABV of four to six percent. I don't know about you, but I can't wait to drop a scoop of vanilla ice cream into a pint of this stuff. Beer floats and milkshakes might sound kind of weird, but with the right brew? Hoo boy. Talk about tasty.
Not only that, but it's all for a good cause, too. According to Beer Street Journal, the collaboration between New Belgium and Ben and Jerry's — and the resulting ale — is intended to raise awareness and potentially funds for the organization Protect Our Winters. Founded by snowboarded Jeremy Jones, Protect Our Winters aims to fight the negative impact of climate change and protect America's snowy mountains. Both Ben and Jerry's and New Belgium are registered “B Corporations” — that is, Beneficial Corporations — so a collaboration between the two of them makes sense.
The campaign is still in development, but the brewery had this to say about the whole thing:
When two B Corps come together, delicious ideas are created. Our mutual dedication to using business as a force for good means you get to enjoy this brown ale laden with the chocolate-y, salted-caramel, vanilla goodness while helping Protect Our Winters combat climate change. Dig in!
I'll drink to that!
As for when we'll be able to get our hands on this magnificent, dessert-like brew? Unfortunately we don't know yet. As Brew Mile notes, the release date for the Salted Caramel Brownie Brown Ale is still to be decided — but hey, there's good news, too: According to First We Feast, it will arrive sometime in the fall. In the meantime, we'll just have to make due with what we've already got — like these other beers that taste like dessert. Yum!
Images: Instagram; Giphy
