Entertainment

What's That Song In The Coca-Cola Ad?

by Kristie Rohwedder

In a new Coca-Cola ad, people jump off of waterfalls, hang out in baseball stadiums, hug in airports, and tell stories at the dinner table. The classic brown carbonated beverage is present and accounted for in all of the scenarios, natch. Also present: a song that really pops (sorry not sorry). A song that would really blow the roof off of an Old Navy. (I am not kidding when I say that is the highest praise I could ever give a song. If a song makes me want to drop whatever I might be doing and go purchase a fleece Tech Vest, said song is very powerful.) That song is “Rather Be” by Clean Bandit featuring Jess Glynne.

This Coca-Cola ad was not my first exposure to “Rather Be.” And neither was the time I heard it on the radio while driving to Target. My initial encounter with the Clean Bandit feat. Jess Glynne song happened while I was watching Vh1’s Top 20 Countdown one Saturday morning. If you were to tell me that the freaky, albeit pretty music video was inspired by an actual sweat-drenched nightmare that someone wrote about in a dream journal, I would accept that as fact without question.

The first time I saw this ad, I waited for things to take a turn like they do in the music video:

...But not a single person in the commercial removes his or her own face while enjoying an ice cold Coke.

Image: Coca-Cola