This Is When ColourPop "Churro" Is Coming Back

It's not unheard of for newly launched makeup to sell out in one day, but ColourPop's Churro Tie-Dye Highlighter sold out in one minute and left fans of the brand, fans of highlighter, and fans of makeup wanting to cop the coveted product more than ever. The Churro shade mixes multitudes of gold tones, peach and pink shades as well as a dusting of silver glitter, in a tie-dye effect and has been much anticipated and, unfortunately, left most of us missing out.

Thankfully however, as of Sunday July 3, the limited edition Churro shade is set to restock at 10 a.m. PST. Sure, they didn't give any of us much warning or time to prepare, but the truly makeup obsessed know that when you really want a product, you'll find a way to get it in your shopping cart. Considering the brand's tie-dye highlighters only cost $8 and if you spend over $30 ColourPop offer free shipping, it's not like you have to dig too deep into your pockets to acquire a Churro Tie-Dye Highlighter in ColourPop's latest restock. It's totally worth extending your overdraft (OK, maybe don't do that) or begging your mom to lend you the money just to join the exclusive elite that owns this stunning new highlighter.

Just last night the brand teased us with news of a possible restock as the ColourPop social team shared their group text messages that emphasized both the high quality of the product as well as the need for proof of the high demand (as if selling out in one minute wasn't a big enough hint).

The cutesy promotion online for the new restock led to the announcement at 7 a.m. Sunday, leaving only three hours for customers to prepare. Combined with the brand's Fourth of July offer of free mini lip glosses with any order over $20, there's literally no reason you shouldn't treat yourself to one of the Churro highlighters as soon as they come back on sale.

So what're you waiting for? Get the ColourPop website open in at least three tabs and get ready to refresh as soon as the clock hits 10 a.m. PST, because if the initial stock sold out in one minute, there's likely to be even more of a frenzy today. And you don't want to miss out on one of the biggest beauty buys of the summer, do you? Good luck out there guys, I hope your highlighter dreams get fulfilled on the online battlefield.

Tie-Dye Highlighter in Churro, $8, colourpop.com

Images: Courtesy ColourPop