Fashion

Benefit Cosmetics' New Brow Collection Is On Fire

by Kali Borovic

It's not even officially summer yet, but the makeup launches keep on rolling. On top of the newly launched Dew The Hoola liquid bronzer, among other things, Benefit has created a nine-piece brow collection to add to your makeup arsenal. Say goodbye to untamed brows, because come this summer, Benefit will have you covered.

If you follow any of your favorite YouTube vloggers on social media, you'd know that there is a very special beauty convention going on in Las Vegas. Tons of makeup artists and enthusiasts have all gathered in one place for the launch of the surprise Benefit collection, and now it's clear exactly what it is.

So far there are only a few images of the collection, but it looks absolutely fabulous. From a photo posted to TrendMood, it seems like there will be some classic products like a brow gel and pencil included, as well as some new inventions like High Brow Glow and 3D Brow Tones. I have no idea what some of these products are, but I can't wait to find out! There's also a blue floral print makeup bag in the photo, which I hope will also be on sale.

The official launch date is June 24, so you'll have to wait a little bit longer to get those perfectly manicured brows. That's just enough time to save up for all the goodies. I guess what happens in Vegas doesn't always stay in Vegas!

Here are some of the brand's other brow products to shop until the new editions launch.

1. Eyebrow Gel

Gimme Brow Eyebrow Gel, $24, Benefit Cosmetics

According to the Benefit site, this brow gel is already award-winning, so I can't wait to see how good the new one is.

2. Shaping Kit

Brow Zings Eyebrow Kit, $32, Benefit Cosmetics

This little kit comes with two different colors and all the brow tools you'll need. This might be similar to the compact seen in the sneak peek photo.

3. Highlighter Pencil

High Brow Eyebrow Highlighting Pencil, $22, Benefit Cosmetics

It looks like this product could be getting an upgrade for the new launch.

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4. Eyebrow Pencil

Instant Brow Eyebrow Pencil, $24, Benefit Cosmetics

Of course, no line would be complete without a brow pencil.

5. Setting Gel

Speed Brow Tinted Brow Gel, $18, Benefit Cosmetics

They even have something for the on-the-go brow wearers out there.

6. Shaping Brush

Tweezerman For Benefit Brow Shaping Brush, $12, Benefit Cosmetics

Benefit goes above and beyond with awesome tools.

7. Tweezers

Tweezerman For Benefit Pointed Slant Tweezers, $30, Benefit Cosmetics

A classic staple, of course.

If the new products are even half as good as the current brow line, then it will definitely be a hit.

Images: benefitcosmetics/Instagram, Courtesy Brand (7)