Fashion
11 YouTubers With Their Own Beauty Lines
As any beauty addict knows, YouTube is the place to go to learn about the latest and greatest in makeup and skin care. And, lucky for all of us, many of the most popular beauty bloggers have makeup collections we can actually get our hands on. And, since they're all product aficionados, the cosmetics tend to be pretty rad. From bath balms to beard care, there is no stopping these creative bloggers. Many have even paired up with major cosmetic brands such as L'Oreal and Becca Cosmetics to create their own signature products. It's any makeup lover's dream come true.
With such large audiences and bright personalities, it's no wonder that these beauty gurus branched out to create their own lines. These folks have spent years swatching, critiquing, and comparing dozens of products. It seems only natural to move on to creating their own signature items. Personally, I love seeming products that some of my favorite YouTubers have created. It's like seeing their personality come to life. Wonder which of your favorite online video stars have created their own makeup products? Here are eleven YouTubers who have their own personal makeup collections.
1. Tanya Burr
After launching a range of lipgloss back in 2014, British YouTuber, Tanya Burr, has expanded her makeup line to include everything from false eyelashes to eyebrow kits.
2. Fleur De Force
In many of her own YouTube videos, Fleur describes her love of an effortless "no makeup look." This feeling has definitely transferred into her own range of makeup products sold exclusively at FeelUnique.com.
3. Zoella
With 9.6 million subscribers and counting, British YouTuber, Zoe Sugg, has definitely made a name for herself across the Internet. Currently, her beauty line includes an array of festive bath and body products.
4. Kathleen Lights
Liquid Lipstick, $20, Ofra
While this YouTuber may not have an entire beauty line under her belt, she does have a wildly successful liquid lipstick. Kathleen, of KathleenLights on YouTube, partnered with Ofra Cosmetics to create a liquid lipstick called "Miami Fever." Since the product released in September, there have been over 1,300 video reviews of the product on YouTube alone.
5. Michelle Phan
Bow down to the makeup queen herself. Michelle Phan is no stranger to the world of makeup, and decided to launch her own cosmetics line back in 2013. Since then, the line has expanded to include face, eye, and lip products.
6. Carli Bybel
Carli Bybel Deluxe Edition, $20, BH Cosmetics
YouTuber Carli Babel dove into the world of cosmetics this September by creating her own makeup palette with Bh Cosmetics. The palette includes 15 eyeshadows and di highlights.
7. Makeup Geek
Duochrome Pigment, $14, Beauty Bay
Need affordable, gorgeous makeup? Don't we all! Well, look no further than YouTuber Marlena Stell's cosmetics line, Makeup Geek. The line includes everything from duo chrome eyeshadows to glossy eyeliners.
8. Tati Westbrook
LOC Ultimate Tati Collection, $48, Birchbox
In October, beauty guru, Tati Westbrook partnered with Birchbox to create the site's first ever makeup line, LOC (Love of Color). The line features seasonal eyeshadow and lip colors that are both highly pigmented and very affordable. It's a beauty lover's dream come true!
9. Jaclyn Hill
Shimmering Skin Perfector, $38, Sephora
YouTube star Jaclyn Hill's highlight is always #onfleek. So, it was no surprise when Becca Cosmetics reached out to the Internet star to collaborate on a highlighting powder. And come Feb. 2016, we'll have a whole makeup collection from Hill!
10. Eric Bandholz
Beard Oil, $40, Beard Brand
Starting with a YouTube channel and a Tumblr blog, Bandholz's vision to create products for every type of bearded man became a reality.
11. Cara Brook
Light Palette, $42, Maskcara Beauty
Cara Brook created her beauty brand, Maskcara, in order to enhance the natural features of a woman's face and to highlight their beauty. The range is full of soft colors that look great on everyone.
These realized makeup collections truly prove that dreams come true.
Images: Courtesy of Brands