Pink eyeshadow looks have popped up before, but with stars like Selena Gomez, Dua Lipa, and Kylie Jenner recently rocking variations of the hue, 2021 is quickly shaping up to be The Year Of Pink Eyeshadow. Click through for all the inspo you need to tackle the trend yourself.
Selena Gomez loves a head-turning makeup moment, and this neon look was no exception. MUA Jenna Nicole traced the singer’s lids in a bright pink shade, which faded toward the outer corners of her eyes for a cool ombre effect.
Dua Lipa’s pink eyeshadow look literally sparkled at the Grammys this year, matching her custom, crystal-encrusted lavender blazer. Stunning.
For a Crook & Marker campaign, makeup artist Alexx Mayo used different shades (and finishes) of pink from a Ciaté London palette to create Tinashe’s pretty, blush-toned look.
“Pink and glossy” is how Hailey Bieber’s go-to Mary Phillips described the model’s flushed, rosy makeup back in April. The super light pink eyeshadow looks especially pretty with larger-than-life lashes.
Kylie Jenner is proof that winger eyeliner is the best accessory for a peachy-pink eyelid. Her go-to MUA Ariel Tejada was the force behind this soft, matte moment.
Euphoria star Hunter Schafer is a total beauty chameleon (just like her character, Jules). This pink eyeshadow look (which, BTW, her MUA Sandy Ganzer described as “wet cyborg goo”) is one of the actor’s softer moments, but it’s no less amazing.
Makeup artist Michael Anthony was the force behind Nicole Scherzinger’s shimmery pink shadow, which looked especially gorge with a neutral pout and a light dusting of blush.
Lizzo’s makeup artist Alexx Mayo dusted the singer’s lids with Charlotte Tilbury’s Jewel Pot in Pillow Talk, a shimmery pink cream eyeshadow. With just a hint of sparkle, her eyes reflected the light beautifully.