The "Joy Of Pepsi" Is Ba-Ba-Ba-Back

In the early '00s, Pepsi asked pop deity Britney Spears to sing a catchy jingle titled "Joy of Pepsi," and the rest, as they say, was a slam dunk of an ad campaign. Well, get this: the ba-ba-ba-ba-rific ditty from those iconic commercials? THEY'RE BACK, BABY. Spears has passed the soda-soaked "Joy of Pepsi" torch to another recording artist. So who sings the “Joy of Pepsi” in the new Pepsi ad? The musician serenading her fellow subway passengers is singer-songwriter Tori Kelly. If you aren't familiar with the "Should've Been Us" powerhouse, it's time to fix that. Stop what you're doing right now and go listen to her debut album, Unbreakable Smile, from start to finish. Even if pop music isn't "your thing," you won't be able to deny the 100-carat diamond that is Kelly's voice.

The Pepsi commercial also features cameos by Nascar driver Jeff Gordon and Cleveland Cavaliers point guard Kyrie Irving. And that voiceover? As Adage points out, that familiar voice just so happens to belong to Ted “Golden Voice” Williams.

In a recent interview with Billboard, Kelly says being the new “Joy of Pepsi” spokesinger is “pretty surreal”:

I remember the Britney Spears [spot], who I didn't realize was the last artist to sing this particular jingle for Pepsi — that was 15 years ago. Just trying to be the follow-up for that is a pretty big deal and a huge honor. Remembering all the artists who have been a part of Pepsi —it's really cool to be kind of like the next one.

Get it, Tori!

Image: Pepsi/YouTube